The name of your game describes your game and your brand! Get it right! Scott Miller has written an article on what makes a good name based on his experiences, in summary:

• Meaningful title
• Short names are better than long names
• Avoid punctuation in the game title
• Avoid generic titles
• Avoid sequel numbers

“In general, a product name is one of the most important aspects of a brand. In effect, a name is a brand’s banner, or headline, and it needs to quickly convey a compelling, meaningful message about the product itself”. – Scott Millar

Read the entire article by Scott Millar: Why the game name matters